Build a Shopify Store That Looks Professional, Loads Fast and Converts Better
Shopify development, store builds, redesigns, performance optimization and technical consulting for growing ecommerce brands.
- Shopify & Shopify Plus
- Performance Focused
- Conversion Oriented
- Remote Worldwide
Your store, ready to sell
Shop nowShopify services for growing brands
Helping ecommerce brands build, optimize and scale Shopify stores since 2018.
Shopify Store Development
Build a professional Shopify store from the ground up.
Store Redesign
Improve user experience, branding and conversion.
Theme Development
Custom Shopify theme sections and features.
Performance Optimization
Improve Core Web Vitals and loading speed.
Shopify Integrations
ERP, APIs, shipping, tracking and automation.
Monthly Shopify Support
Ongoing improvements and technical support.
Typical Project Investment
Project-based pricing with a clear scope and a focus on growth. Each tier fits a different stage of your operation.
Starter Store
~40–60h · ~$60/h
Perfect for brands launching their first Shopify store.
- Complete, responsive store
- Payments & shipping configured
- SEO & performance basics
Growth Store
~70–90h · ~$65/h
More customization, CRO and advanced setup.
- Custom design & sections
- Conversion-focused pages
- Essential integrations
Custom Shopify Project
~120–160h · ~$60/h
Advanced development for brands that need high customization and performance.
- Custom development
- Advanced performance & SEO
- Built to scale
Shopify Plus
Enterprise-level projects and high-volume operations.
- Advanced theme customization
- Automations & flows
- High-complexity integrations
// final pricing depends on scope, integrations and level of customization
Who this is for (and who it is not)
I take on a limited number of projects to keep quality high — so fit matters.
Who this is for
- Brands launching online with a professional foundation
- Migrating from WooCommerce, Magento, BigCommerce or Wix
- Growing ecommerce companies that need to scale
- DTC brands that care about design and conversion
- Companies investing in growth, not just a quick fix
Who this is not for
- Anyone looking for the cheapest developer available
- $200 projects and one-off micro fixes
- DIY store setup and self-serve guidance
- Businesses not ready to invest in the operation
Not sure which tier fits your store?
Tell me about your project and I’ll point you in the right direction. Projects start at $3,000 USD.
Why Shopify?
Shopify is the platform behind brands that take ecommerce seriously — from the first order to high volume.
Scalability
Grows with your operation, from the first order to Shopify Plus.
Security
PCI compliance, SSL and managed hosting out of the box.
Speed
Fast, stable infrastructure even during traffic spikes and campaigns.
Ecosystem
Native integrations with payments, shipping, ERPs and marketing.
Checkout
One of the highest-converting checkouts in the world.
App Marketplace
Thousands of apps to extend your store without rebuilding it.
Shopify Plus
Enterprise features and automations for high-volume DTC brands.
Moving to Shopify?
Migrate from WooCommerce or legacy platforms while preserving SEO and history.
Talk migrationSelected Shopify projects
Representative projects, shown anonymously for client confidentiality.
Your skin, your routine
ShopBeauty brand case 01
Fashion label case 02
ERP + Shopify in sync
AutomatedDTC brand with ERP case 03
Matheus Lacerda, Shopify expert since 2018
I hold a degree in Systems Analysis and Development from IFSP (Instituto Federal de São Paulo). I’ve worked exclusively with Shopify since 2018 — across every project role: support, front-end development and project management. Today I own the entire project from briefing to launch, with no middlemen and no outsourced execution.
600+ projects delivered, including large Brazilian brands doing over $1M/month in revenue and international clients across multiple markets. Shopify, Shopify Plus, ERPs, CRMs and API integrations — if it touches Shopify, I know it.
Cheap freelancer × Agency × Shopify specialist
Where the investment actually pays off when your store needs to sell and scale.
| Criteria | Cheap freelancer | Generic agency | Shopify specialist |
|---|---|---|---|
| Focus | One-off tasks | Many niches | 100% Shopify |
| Performance & SEO | Rarely | Sometimes | A priority |
| Who does the work | Varies | Team / junior | You work with me |
| Conversion mindset | No | Depends | Always |
| Continuity | Disappears | Long contracts | Ongoing support |
| Investment | Low / high risk | High + overhead | Premium, tailored |
What clients say
Projects presented anonymously for commercial confidentiality.
"Our store is far faster and more professional now. Campaigns convert better and I can build pages on my own without depending on anyone."
"We migrated from WooCommerce without losing a single ranking. Organized process, deadlines met, and Matheus was available after launch too."
"He solved in days an integration problem that had been blocking us for months. The store now runs itself on processes that used to be all manual."
How your store goes from zero to live
A clear implementation process, from the first call to launch — with you involved at every step.
Discovery Call
We align on your business, products, stage and goals.
Strategy
Define scope, store architecture, integrations and the delivery plan.
Design
Visual and navigation structure built for the brand and conversion.
Development
Building the store in Shopify with clean code, performance and SEO.
Integrations
Payments, shipping, taxes, apps and external systems in place.
QA Testing
Cross-device, cross-browser and checkout testing before go-live.
Launch
Supported go-live, final checks and next-step recommendations.
Senior Shopify developer for ecommerce brands that mean business
If you want to hire a Shopify developer who treats ecommerce as a business, I build complete, fast stores designed to sell. As a senior Shopify developer and Shopify consultant since 2018, I provide Shopify development services, Shopify store development, custom themes, performance optimization and CRO — working remotely with brands in the US, Canada, the UK and Australia.
I also handle migrations to Shopify from WooCommerce and legacy platforms, store redesigns, and Shopify Plus developer work for high-volume operations. As a trusted Shopify expert, my goal is always the same: a solid, professional foundation built to grow.
Common questions before we start
How much does a Shopify store cost?
How long does it take to build a Shopify store?
Do you migrate stores from WooCommerce or other platforms?
Do you work with Shopify Plus?
Are stores delivered optimized for performance and SEO?
Do you set up payments and shipping?
Can you integrate with ERPs and external tools?
Is there support after launch?
Which countries do you work with?
How do I get a quote?
Ready to Build or Improve Your Shopify Store?
Tell me about your store and goals. I’ll review your project and recommend the best path forward.
- 1You send the brief — your store and goals.
- 2Free initial review — reply within 1 business day.
- 3Proposal with scope & timeline — no obligation.